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Strategic choice
Never have we discussed a more important topic than at Agri Vision 2009, where we debated the potential for feeding the world in 2050. The outcome was strongly positive. With the knowledge and technology we have in hand and investment in the right areas, geographically for example in Africa and technically for example in sustainable precision farming, we can produce the food that will be needed. The conference is described in more detail further in this report and the conclusions are endorsed in the Nutreco booklet ‘Feeding the Future’, published in March 2010, with contributions from world leaders in science, agriculture and commerce; all with a close interest in the food value chains.
The outcome of Agri Vision 2009 emphasised the opportunities and the responsibilities in fulfilling the ambition expressed in our slogan Feeding the Future. Based on the feedback in over 500 questionnaires from internal surveys, the slogan was introduced in March 2009. If we are to succeed, actions to improve sustainability are essential.
In our report last year I committed to raising the profile of CSR inside Nutreco, the development of a Nutreco CSR policy and the implementation of this within Nutreco businesses through the performance contracts of managers. This year, I am proud to say that we have fulfilled these commitments and embarked on the next stage of our sustainability journey through the development of a sustainability policy, setting of targets and initiation of our Feeding the Future Programme that will include embedding sustainability in all Nutreco operations. These initiatives combine with a far-sighted vision towards resolving the issues we all face in feeding the world of 2050. In 2009 we reviewed and consolidated the sustainability focus areas of Nutreco. The first is ‘Responsibility towards natural resources’, including climate change. The two other focus areas are ‘Feed-to-food quality’ and ‘Nutreco people and investing in the community’. Together they represent the way in which we must address our challenges in the decade ahead.
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